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You can add metadata to a PDF once it's created, but the best and simplest way is to add it while the document is still in Word format.
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What is metadata?
Metadata is information about a PDF's subject and content that will show up when a user views the PDF on GOV.UK.
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We need to add metadata to all PDF documents produced by PHEUKHSA.
Very often, PDFs do not contain the correct metadata or will contain generic metadata that has not been filled in properly.
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For example, many PDFs on GOV.UK have incorrect metadata and display with the name 'PHE Publication UKHSA Publication Template' on GOV.UK and in the search engines.
How it displays to search engines.
Example of correct metadata
If the PDF contains correct metadata, it will display with the correct details to the user on GOV.UK, and will be more easily found by search engines.
How to add the correct metadata to a PDF
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- Click on File
- Select Info
- You should see a window on the right-hand side that says Properties
- Take a look at the Title field
Amend this Title the title field so that it has a new and relevant title, of around 65 characters in length.
Make sure the Author field reads 'UKHSA'.
Add keywords. This makes your content more finable by Google searches.
When the title has been entered, save the document as PDF.
Related links
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