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When writing for government web pagesGOV.UK, we need to be careful to use plain language and take care over spelling and grammar.

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• have you used the active voice? This means being clear about who is doing the action.
• for example: Instead of "A report will be produced", you would say "PHE will produce a report".
• have you explained any technical or clinical terms? 
• does your writing make sense for someone who is not a technical expert?
• have you broken up your text with headings and paragraphs, and used bullet points for lists?
• does your writing use conversational language? For example, write 'use' instead of 'utilise'.

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